where possibility becomes reality
AI | IoT |Blockchain | Software | Wireless Communications | SaaS | Product Ideation | Market Strategy | Finance | IP | Operations | Distribution | Marketing | Pricing Design
Cohesive Insight Made Actionable.
Putting it all together. A technology business is more than an idea or product. It is an interconnected ecosystem linking technology and product development, human capital, operational systems, and processes, sales, marketing, and finance into a cohesive whole.
Experience at Work. Discover the profound depth of our journey, insights, and strategic approach. Dive into our wealth of knowledge and expertise, guided by over three decades of executive leadership in technology, strategic planning and product development, finance, marketing, and sales.
Our TechDomain Knowledge.
AI | IoT | Wireless Communications | Software | SaaS | Blockchain
C-Level Business Domain Knowledge.
Market Strategy | Finance | Product Ideation | Intellectual Property | Operational and Organizational Design | Marketing | Government Relations | Sales & Distribution | Export & Import Controls
A cup of zero point energy could boil the oceans.
Richard Feynman & John Wheeler
Meet the Founder
Joe Mazzarella is the former President, Chief Operating Officer and General Counsel of Mutualink, a technology company that has developed the world’s most advanced multimedia interoperability platform that bridges voice, radio, video, sensors, and data into a dynamic real-time collaboration platform that is network and system agnostic. He has over 100 U.S. and international patents spanning communications systems, no-code, machine vision, drones, bio-sensors, IoT, virtual power plants, wearable computing, and more. He has led product development, engineering, operations, marketing and sales. His career includes serving as director of a KSI, Inc. Virginia, a leading wireless location company acquired by Liberty Media company, and President and General Counsel of Connecticut Telephone.
He has been involved in over $2 Billion in finance and M&A transactions over his 30-year career, including equity and debt raises. He was named one of the Top 25 lawyers in New England by Massachusetts Law Weekly. He has architected government relations appropriations and policy initiatives at the federal and state levels and has experience with government-funded research and contracting. Mr. Mazzarella is an active speaker and expert on AI regulation and policy and also serves as Special Counsel to the national law firm, McCarter & English.
He also serves on corporate boards, including currently Topical Biomedics, a biotech company, and is an advisor to Rosenzweig Center for Rapid Recovery, a mental health organization that has developed novel a efficacious protocol to treat anxiety and stress disorders.
Services
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Businesses need to examine their organizational structure to optimize and meet their objectives. Objectives are interdependent, including sales, product development, operations, and financial.
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We don’t market. We can help your marketing group market better. Technology businesses struggle to identify their core differentiating value. Instead, they rely on technology and features to speak for them. In reality, crisp and simple translational messaging that resonates with customer needs and motivations wins.
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Good board representation should be an asset in helping your business prosper by sharing experienced sight across domains. Business judgment is key. Understanding technology, finance, operations, proper governance, and legal obligations to your shareholders is essential. Zero Point can help bring new insights to your board.
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Discovering where market opportunity and demand lie, how your product fits, and how to position your offerings for maximum value perception is critical to your success. Zero Point can help you uncover, identify, and quantify your market potential so you can drive sales growth.
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Sales are the lifeblood of any organization. A lack of sales and distribution surface area is a common structural problem hindering success. Insufficient sales growth is often compounded by sales friction (a burdensome sales process), under-trained sales staff, undefined sales process, poor sales compensation plans, poor sales tracking and lack of accountability. Getting these aspects right can quickly impact your sales growth.
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Most businesses have not adopted any internal AI policy. Failing to do so exposes your business to numerous risks. These include copyright infringement. loss of IP protection, truth in advertising issues, and more.
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Helping you find the right kind and amount of capital to meet your development and growth objectives is critical. Most businesses underestimate both the amount of capital and their capital requirements, creating negative feedback loops that lead to constraint driven decision-making.
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Creating a definitive plan is essential to your success. Your plan is a guide in making decisions and ensuring execution focus. Creating a business plan should never be a one-and-done process, and should be adaptive to market conditions and opportunities. A business plan doesn't need to be a massive business school tome. It should be clear, crisp, and lead to executable steps.
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Zero Point has a team of superior federal and state government relations expert resources taking the guesswork out of an often frustrating hit-or-miss process. We can help resource your project and help implement a winning strategy whether it is appropriations, authorizing legislation, or both.